Entries from 2019-07-31 to 1 day

Every site has at least a few internal links because you have to in order to link your content together

Establish your priority pages -those with a higher traffic and conversion impact- to validate and monitor more closely during the migration process. One thing to note about meta search engines is that aside from caching frequently used que…

Since as long as I can remember, Google has been telling us to create great content

Likewise, Google wants to rank websites and content that it can trust. If your site needs to rank well in the Asia-Pacific region, you may also want to consider a regional search engine such as Baidu or Yandex. Mobile search traffic has su…

Most companies use SEO to increase website traffic, which in turn, increases revenue

Owning multiple domain names is the norm today to protect and enhance your brand. For instance, an esteem message would talk about the exclusivity of owning jewelry from Tiffany's, not about saving money. Know what they are going to do and…

Once a team understands how various groups view the brand, decisions can be made regarding ways to correct misperceptions

That's how to set yourself apart from the zillions of other content writers out there. Don't stuff your footer with all kind of irrelevant links. Keep it focused, make sure these links are helping your visitor. Google will find all relevan…

Many site owners do not even know what search engine optimization (SEO) is and what its benefits are

Link farming, buying links, getting links from any site (not just your niche), aggressive link building with low quality spun content, link exchanging, etc. are all considered bad and unethical ways of creating backlinks to your site - not…

The priority score, which is also listed as 0 to 100, combines other metrics to indicate how much of a priority the keyword needs to be in your strategy

If your business has multiple locations then a page for each of these locations is strongly recommended. It is featured prominently in the search engine results pages (typically used as the clickable link) as well as in the browser window.…